Ad Campaign – Kedettes, 1953

I did promise to feature shoes this month in the ad campaign, and so now I’m making good on that promise.  Kedettes was a division of the United States Rubber Company’s Keds brand, making canvas and rubber casual shoes for women.

Some of the shoes in the ad look a bit dowdy to me, but have you ever seen a cuter thing than that Gay Espadrille?  The shoes came with two sets of laces – one to match; one to contrast, and they were available in twelve different colors.  They actually made it for several years in the early 50s, so why is it that I’ve never found a pair?

A few years ago Keds had a collection based on updated versions of the old Kedettes of the 1940s and 1950s.   Most of them had 2 -3 inch wedge heels , which lessened the appeal to me considerably…

5 Comments

Filed under Advertisements, Shoes

5 responses to “Ad Campaign – Kedettes, 1953

  1. Oh! I would love a pair each of the Gay Espadrilles and the Ballet Ties! So wonderful.

    Like

  2. I’m quite enamored with the ballet flat looking ones, how cute are they! I definitely see what you mean about some of them looking a bit dowdy, though I’m not counting the espadrilles in that!

    Like

  3. Oh I def need a pair of Gay Espadrilles with changeable laces!! xo

    Like

  4. agnesalena

    hai … I am happy to be able to visit this blog …. much as I can I learn on this blog … Greetings ..

    Like

Leave a Reply to thevintagetraveler Cancel reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.