Today is one of those days when I thought I had a new post all ready to go, only to find out that some photos I thought I had, in reality, I didn’t have. That’s really not such a disaster, but I usually spend some time before posting, “writing” the post in my head, so that my thoughts will be organized when I sit down to write. So today, my thoughts are all about the Ballets Russes, but that post will have to wait until the photos magically appear in my inbox.
But I do have something wonderful for today anyway. Last week Edgertor sent some 1940s Tabak ads my way, and said they came from The Californian, which is available online at Archive.org. I know what a great resource The Californian is because I’m lucky enough to have an issue.
There are several ways to access the magazines. The easiest is to read it online, but there are also pdf and Kindle versions, among others.
1946 1946 1947 1947 1948 1948,1949 1949,1950 1951,1952
There are lots of great fashion ads, especially from California companies, and there are also features on California designers and companies.
And if you have a day or two to waste, spend some time at Archive.org. There’s lots there, waiting to be discovered.
The Vintage Traveler 
Oh my word, these magazines are fabulous! I’m drooling over the swimsuits in the summer 1951 issue. Thank you for posting this!
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Oh, you are welcome. I love a great resource.
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Thank you!
I am having so much fun looking at all the gorgeous clothes and ads in The Californian.
I have lived in California for over 20 years (I’m a Brit) and love it!
Wish I could get my hands on some of these mags.
As usual, another excellent post.
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Jacqueline, I’m glad you are enjoying the links. California Stylist was another great magazine that focused on the California fashion industry. I’ve gotten a few issues from ebay and etsy.
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Brilliant! I look forward to checking out California Stylist.
Thank you!
Hope you’re having a lovely day.
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What a walk down Memory Lane!
Thank you.
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What a great resource. Thanks so much for sharing Lizzie!
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And you are so welcome.
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I am taking this opportunity to tell Lizzie that the problem I had posting here six weeks is resolved. I clicked an icon on my laptop out of curiosity and it solved several problems. I don’t know what it is but it worked! Sorry to post off-topic. SG
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No problem. I’m just glad your issues are fixed.
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I’ve favorited, bookmarked, you name it. I see myself reading these magazines and resources many times. I think this ranks near the top of things you’ve shared with us. Lizzie, you are a gem!
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I just paged through the first few ads on the first magazine and I’m already in awe. These are going to be FUN to look at. Thank you, Lizzie!
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I knew this would be a favorite.
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Terrific resource for product ads — thanks! Check out http://patrimoine.editionsjalou.com/. 200,000 pages of fashion magazines since 1921. You can search by keyword too!! it is in French so use the google translation service.’always translate French’.
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Oh, but that is fantastic. Love L’Officiel!
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