Back to School Woo 1948
Today’s ad campaign is a bit different. Instead of a magazine ad I have a cologne blotter from Meyer’s Department Store in Greensboro, NC. These fragrant little ads were picked up at the cosmetics counter. Some department stores still offer them, but I’ve noticed that some have either done away with perfume blotters, or they are keeping them behind the counter for serious shoppers only.
Of course, the sleek and sophisticated designs of today can in no way compete with the charm of the College Set in their jalopy, or with a little girl with her bouquet of posies.