You “borrow” designs from people who know what they are doing.
I know some readers must think I’m beating a dead horse whenever I make a post like this one, but it honestly astounds me every single time I run across a print that is so obviously copied. In this case a cheap line sold at Target had a print that is based in part on a Liberty of London print, Ianthe. The classic Liberty Art Nouveau print, Ianthe was developed over one hundred years ago.
This is even more interesting because Target actually did a collaboration with Liberty of London five years ago. This piece is not part of the joint venture, as those pieces were clearly marked Liberty for Target.
And while most clothing designs cannot be copyrighted in the United States, fabric prints are subject to copyright protection. Of course that does not mean copying does not happen, as we have seen many, many times.