Tag Archives: Baker

Ad Campaign – Baker Shoes for Women, 1918

STYLES THAT MAKE STYLE

FOR MANY SEASONS, Baker Styles have played a dominant part in establishing footwear fashion.  Invariably becoming and in perfect taste, they are notable also for an initiative in style that wins the approval of women who dress smartly.

This ad may be for shoes, but all I can see is that fantastic cape.  I’ve never really been a lover of capes, but then I’ve never seen one with such a luxurious looking lining before.  In my imagination, that fabric is an incredibly soft printed cashmere.  Yes, I know it reads as silk, but I want cashmere.

One thing I learned from making that Chanel-ish jacket is that a top quality lining is so important in the way it makes the wearer feel.  One way that clothing manufacturers scrimp is on cheap fabrics for linings.  After having an exceptional silk lining, I’m sure I never want something called acetate next to my skin ever again.

6 Comments

Filed under Advertisements