I recently found a brochure advertising what was a big part of my fashion life in the 1970s – the Vanderbilt Manufacturing Company outlet store. I’ve written about Vanderbilt before so I’ll not repeat the story here, but do check out these two old posts that tell a fascinating story of what was an important manufacturing concern in Asheville.
By 1970 Vanderbilt (no connection to the Biltmore Estate) was primarily a maker of women’s blouses and separates under the Langtry label. There were two factory stores, including one in a fabulous old rock building that dated to when that part of West Asheville provided accommodations for tourists. The building was most likely a restaurant, and ironically enough it was located where my beloved Goodwill bins are now.
There were two outlets, but unless we were looking for fabric, we usually went to the rock building. The other store had big bins of fabrics, what were bolt ends and discontinued yardage. It was sold by the pound, and it was a true treasure hunt. Best of all, the stores were open on Sunday (a rarity in an area where Sunday “blue laws” were just beginning to be done away with). Many Sunday afternoons were spent with my sister and mother bargain shopping at Vanderbilt.
It truly was a bargain hunt. In those days makers used the outlets to sell factory seconds, items that did not pass inspection. It might be due to a dirty smudge, a sewing error, or a flaw in the fabric. But among the damaged goods were plenty of fixable treasures at fantastic prices.
It wasn’t until years later that I found about the relationship between Langtry and Blue Jay Knitting. This fabric mill was located in Asheville near the second outlet. It helps explain why there was so much fabric for sale.
These knitting machines knit in the round. These pieces were great for making tee shirts and dresses.
The sewing floor had over three hundred machines.
This is the cutting room. The fabric would be spread out over the 130 feet long tables in layers.
The day of the mill-connected factory story is pretty much gone, though I hear the Pendleton Woolens store is pretty amazing. Are there any others I should know about?
The/detail crapre was / is nothing to compare! This was the fashion paradise! Thru the 80’s and early 90’s Saturday excursins to the outlets produced “treasures”! YES! These so called “OUTLETS” ? Are nothing but extensions of retail stores.
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I can remember my first visit to one of those massive “outlet malls”, probably in the early 90s. I had no idea they were about to destroy what I loved so much.
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Please excuse the text of thispost / computer issues/sorry!
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Agreeing with Jacq: Today’s “outlet” stores “are nothing but extensions of retail stores.”
Well said, Jacq, and a great article, Lizzie – thanks to you both!
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You are so welcome!
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I too remember the heyday of the “factory outlet store” and going to the first VF (Vanity Fair) outlet store in West Reading, Pennsylvania. Outlets became a victim of their own success. When they couldn’t provide enough “seconds” to meet the demand, manufacturers started making goods specifically for the outlets, and that’s pretty much where we are now.
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Yes, and it’s just no fun any more!
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In the mid-70’s my mother had a copy of a guide to all the factory outlets in the Chicago area. I accompanied her on several great field trips to check them out.
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That must have been fun! We had a regular route through the textile mills of the NC piedmont. For years all my clothes were made from outlet fabrics.
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It’s hard to say how much I enjoy your blog! I grew up in Greenville SC where Mom shopped the Her Majesty outlet for undies and nightgowns back in the 70’s.
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Thanks! We really do have a lot of the same memories. Until I was 15 or so all my underwear came for Her Majesty. We went to that outlet every time were in Greenville.
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This comment is totally off the cuff as I haven’t researched to see if you have written about this before, but I remember as a child my mother getting things from Hadley Mills. We had a summer home in Highlands and I recall she sewed all summer. Mom was a couture seamstress…. was Hadley around this area of Asheville? Just a small glimmer of a memory from my childhood.
I always shopped at the Lord & Taylor outlet in Ft Lauderdale in the 1980’s. Also a Fitz and Floyd outlet was close to it. Still have Susan Bristol from L&T.
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Hadley was located in Weaverville, just north of Asheville, but then moved to downtown Asheville into the old Sears building after Sears moved to the Asheville Mall in the 1970s. I LOVED that outlet!
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Not fabric related but growing up in the 60s and early 70s we had Syracuse China and Syroco (plastic decorative items, tableware & furniture) factory outlet stores in the Syracuse NY area, Our house was always filled with those brands. Thanks for another interesting article!
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